About the client
Aukce bydlení is a new service for people looking to rent, buy, lease or sell a home in the Czech Republic. The service is based on the model of auction.
We brought the
prototype to life
After ideation, we created an actual functional prototype of a real estate auction website. The prototype allowed us to determine what people really want, and what their motivations are for using such a service.
1st step of bidding
2nd step of bidding
We gathered a lot of feedback and data from potential customers, and interviewed 32 tenants and landlords to better understand their motivations. This gave us a complete picture of the market.
And now? Elevating to the next level
At the end of the project, we mapped the key barriers and opportunities for our innovation. The next step? To hone it into a better, real-world product.
“Brain put our idea into action, and their prototype saved us a lot of time and money in the startup’s early stages. Working with them was always efficient."
Product Owner, Aukce bydlení